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Building AI for the 99%: The World Bank Pushes a New Strategy for Developing Countries

Photo: Fortune

At the Fortune Innovation Forum in Kuala Lumpur on November 17, 2025, Mahesh Uttamchandani, the World Bank’s Regional Practice Director for Digital in East Asia & Pacific and South Asia, delivered a message that resonated across emerging markets:
Stop trying to compete with Silicon Valley’s largest AI companies—and start building “small AI” systems that solve local problems at scale.

His argument challenges the prevailing global narrative, which often equates AI progress with massive models, billion-parameter architectures, and trillion-dollar tech companies. But according to Uttamchandani, the future of AI in developing economies lies not in building the biggest model—but in building the right one.

This shift in perspective could redefine how nations invest in technology, train talent, and build digital public infrastructure for the next decade.

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The Rise of “Small AI”

For years, AI discussions have centered on size:

  • The biggest models
  • The largest compute clusters
  • The highest training budgets
  • The most complex architectures

But this race is dominated by a handful of companies—OpenAI, Google, Anthropic, Meta, and a few well-funded Chinese groups. Competing directly with them is not just difficult; it is economically unrealistic for most nations.

Uttamchandani argues that developing countries should instead focus on systems that are:

  • Lightweight
  • Task-specific
  • Affordable
  • Deployable on local infrastructure
  • Compatible with public-sector needs

These “small AI” tools might not generate viral chatbots, but they can transform governments, businesses, and communities far more rapidly than chasing the frontier of frontier models.


Why Competing With Tech Giants Is a Losing Battle

1. The Cost of Building Frontier AI Is Astronomical

Training a state-of-the-art model today requires:

  • Thousands of high-end GPUs
  • Massive datasets
  • Multibillion-dollar budgets
  • Teams of world-class machine learning experts

For most nations—especially in Asia, Africa, Latin America, and the Middle East—this is not feasible.

2. The Talent Concentration Is Unmatched

Top AI scientists overwhelmingly work for a few companies. Replicating that talent density is extremely difficult without offering similar compensation or research opportunities.

3. The Global Compute Shortage

Even wealthy governments face difficulty acquiring cutting-edge chips. Developing nations would be pushed to the end of the supply chain.

4. Frontier Models Solve Global Problems, Not Local Ones

Large models are designed for maximal generality. But nations need tools built for:

  • Local languages
  • Local agricultural conditions
  • Local business regulations
  • Local infrastructure constraints

In this context, smaller, specialized models outperform giant general models.


What “Small AI” Can Actually Do

Uttamchandani highlighted that small AI systems can deliver massive economic impact with a fraction of the cost.

1. Transforming Government Services

Smaller models can power:

  • Citizen service chatbots
  • Automated permit processing
  • Land registry verification
  • Local tax compliance
  • Social welfare eligibility checks

In countries where bureaucracy is slow, this is revolutionary.

2. Supporting Farmers and Rural Communities

Localized AI tools can analyze:

  • Soil health
  • Weather patterns
  • Pest risks
  • Market prices

And they can deliver advice in local dialects. This is more valuable than a giant foundation model speaking 40 languages but knowing little about regional crops.

3. Boosting Small and Medium Enterprises (SMEs)

AI tailored for SMEs can help with:

  • Inventory forecasting
  • Invoice classification
  • Micro-loan assessments
  • Retail pricing optimization

These are the backbone tasks of emerging economies.

4. Enhancing Digital Public Infrastructure

Many countries are adopting digital identity, payments, and health systems. “Small AI” is better aligned with:

  • Privacy requirements
  • Sovereignty demands
  • Infrastructure constraints
  • Local deployment

It strengthens digital sovereignty without ballooning costs.


The Geopolitical Dimension: AI as a Development Equalizer

According to Uttamchandani, the global AI race risks deepening inequality if countries try to chase technologies they cannot afford or maintain. Instead, “small AI” can level the playing field by:

  • Enabling local tech ecosystems
  • Creating local AI jobs
  • Reducing dependency on foreign models
  • Accelerating government efficiency
  • Boosting productivity across traditional sectors

This turns AI from a global arms race into a development strategy.


How Nations Can Implement a ‘Small AI’ Strategy

1. Build AI on Top of Digital Public Infrastructure

Countries that already have digital ID, payments systems, or health platforms are well-positioned to integrate small AI models to automate and enhance services.

2. Train Local Talent in Practical AI, Not Exotic Research

Instead of chasing frontier AI research, governments should train:

  • Data engineers
  • Model fine-tuning specialists
  • Domain-specific AI developers

These skills create immediate value.

3. Invest in Low-Cost Compute and Open-Source Frameworks

With open-source models evolving quickly, nations can deploy efficient systems without massive investment.

4. Create AI Policy That Encourages Innovation

Regulations should:

  • Give clarity
  • Protect users
  • Enable startups
  • Allow public-private partnerships
  • Promote experimentation

5. Incentivize SMEs to Adopt AI

Providing grants, tax rebates, and simplified digital adoption pathways can accelerate AI usage across the economic base.


A Turning Point for AI in Developing Economies

Uttamchandani’s message reflects a wider shift happening globally:
AI is no longer only about building the biggest model—it’s about building the most useful one.

For emerging markets, “small AI” represents:

  • A realistic strategy
  • A cost-effective approach
  • A path to digital sovereignty
  • A tool to increase competitiveness
  • A means to improve public services

As global AI giants compete for scale, developing nations have an opportunity to redefine AI success by focusing on impact, not size.

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