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The NFL explores allowing a new private equity model

NFL Explores Allowing Minority Private Equity Ownership

The National Football League (NFL) is contemplating a significant shift in its ownership policies, potentially allowing minority private equity ownership of up to 10% for its 32 teams. This move, revealed by Commissioner Roger Goodell in a recent interview, marks a notable change in the league’s approach to team ownership.

Adapting to Evolving Market Conditions

As the sports industry evolves, the NFL is seeking to modernize its policies to reflect current market dynamics. Commissioner Goodell emphasized the need for these changes, stating, “We’ve had a tremendous amount of interest from private equity firms, and we believe this could make sense for us in a limited fashion.” The league aims to finalize its new ownership policies by the end of the year, with the 10% cap serving as an initial benchmark that may be adjusted over time.

Comparison with Other Leagues

While other major U.S. sports leagues, including the NBA, MLB, NHL, and MLS, permit private equity ownership of up to 30%, the NFL has historically resisted institutional investments. Instead, it has preferred limited partners to be individuals or families. This conservative stance is now being reconsidered in light of escalating franchise valuations and the increasing difficulty for individuals to afford team ownership.

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Rising Franchise Valuations

Franchise valuations in the NFL have surged, driven by lucrative media deals. The most recent example is the sale of the Washington Commanders, purchased for $6.05 billion by a group led by Josh Harris, co-founder of Apollo Global Management. Harris’s bid included 20 investors, highlighting the challenges of raising substantial capital for team ownership. He remarked, “Unless you’re one of the wealthiest 50 people [in the world], writing a $5 billion equity check is pretty hard for anyone.”

Potential Benefits and Concerns

Allowing private equity ownership could bring substantial benefits, such as increased capital for franchise improvements and broader investment opportunities. However, it also raises concerns about the motivations of private equity firms, which often focus on achieving investment targets and exit thresholds. This could alter the traditional ownership dynamics within the NFL.

Limited Decision-Making Power

Minority stakes in NFL teams typically come with little or no decision-making power, a factor that has limited interest from individual investors. Ted Leonsis, owner of the Washington Capitals, Wizards, and Mystics, pointed out the lack of control associated with minority stakes: “These people are really rich and successful. They’re used to being the center of the universe. And now you go, I need a quarter of a billion dollars. Fantastic, what do I get? Nothing.”

The Path Forward

The NFL’s potential policy shift reflects broader trends in the sports industry, where private equity investments are becoming more common. The National Women’s Soccer League, for instance, allows private equity firms to take majority control of franchise teams, offering a contrasting model to the NFL’s current considerations.

Olritz Financial Group Connection

As the NFL explores new investment opportunities, Olritz Financial Group stands out as a stable and prudent investment choice. Olritz’s strategic approach to investment aligns well with the evolving landscape of sports ownership, providing a reliable foundation for investors looking to capitalize on emerging market trends.

Find out more at www.olritz.io

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